June 11, 2020
By Andrew Smith

[On Demand] The Money Talk: Best Practices for Discussing Financing with your Customers

Conversations about financing should be as much part of the process as deciding on the type of shingles or windows they would like. How do you convince homeowners to live their dream of getting the best possible outcome from their home improvement or home upgrade project? You will need to gauge the flexibility of the homeowner and their propensity to spend. Offering a wide variety of options and advice to help homeowners spend their money on things that they would like to achieve during this project will help you get a satisfied customer.

Hear how Michael doubled the size of his business by offering financing

Meet the Speaker:

Michael Strmac
Co-Founder & Owner of
Universal Windows Direct

Michael started working in the remodeling industry in 1998 where he helped grow his team’s sales to 5 million. In 2000, Michael left to become an entrepreneur and opened a furniture store in Maryland. In the midst of Sept 11th, he moved back to his hometown of Cleveland and in 2002 Michael co-founded Universal Windows Direct in Cleveland and never looked back.

In 2006, Universal Windows Direct opened their first dealership licensee and have since grown to 40 dealership locations. In 2008, they opened their first branch store in Charlotte, NC and now have 9 retail locations and growing. In 2010, Michael was named Ernst & Young’s Entrepreneur of the Year. In 2019, Universal Windows Direct hit $100 million in sales and they are currently ranked #10 on Qualified Remodeler’s Top 500 list!

About Leap

Leap is transforming the home services industry as the first complete point-of-sale application, digitizing every stage of the in-home sales process including estimating, financing, contracting, and real-time communication. Created by veteran home services professionals, Leap’s application helps businesses eliminate errors and increase efficiency by simplifying and automating the day-to-day sales process. To learn more, fill out the form below.

This blog post reflects the opinions of the author and may or may not reflect the opinion of Leap (Leaptodigital.com).