Leap
July 6, 2020
By Kelley Quader

[On Demand] Managing the World of Online Reviews Post COVID-19

Watch the video below as Emily Washcovick, a Small Business Expert at Yelp talks about the on-demand webinar! Then read on to learn more about the speakers and click below to watch on-demand.

Learn how the reputation management game has changed due to COVID-19 and what you should do to address this in your business.

Your customers are researching businesses online more than ever and reviews are a huge part of their decision-making process. As the lockdown ends and business opens up again, many contractors are asking themselves a few key questions:

  • How do we use social media and review sites to publicize that we are open for business and prepared to operate safely?
  • What’s the best way to manage our customers’ expectations on changes based on the new normal?  
  • How do we train employees to ask for and respond to reviews?

Meet the Speakers:

Emily Washcovick, Small Business Expert at Yelp

As Yelp’s Chicago based Senior Field Marketing Manager and Small Business Expert, Emily is responsible for building a thriving network of local business owners, operators, and marketers through education and networking events. She hosts a series of online and offline events to provide business owners with resources that help them succeed and grow in the world of online reviews. She is also the local Yelp For Business Owners guru in Chicago. She provides training for local business organizations upon request and also regularly takes actionable feedback from the business owner community to the different business owner focused divisions at Yelp HQ.

Prior to joining Yelp back in 2014, Emily oversaw guest experience and large scale event execution at Marriott. She comes from a family of business owners and has a longstanding history of helping business owners learn about the world of online reviews and consumer engagement. In her spare time, Emily works as a mental health advocate and frequently authors pieces and presents about work-life balance, relationships, and the importance of mental health for all.

Carlos Rodriguez, President/CEO of Mr. Roofing Inc.

Carlos is the President and CEO of Mr. Roofing Inc., a group of certified roofing and solar professionals. He oversees the vision, strategy, metrics, and professional satisfaction of Mr. Roofing’s teammates and clients.

Carlos serves on the board of directors of the Roofing Contractors Association of California as well as the steering committee of the Certified Contractors Network – the premier community of successful contractors in the United States. He has led Mr. Roofing for 22 years, during which time Mr. Roofing has established a wonderful reputation in the community as one of the leading businesses in the San Francisco Bay Area. Mr. Roofing has won local and national awards for our installation excellence, training excellence, and consumer protection.

About Leap

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This blog post reflects the opinions of the author and may or may not reflect the opinion of Leap (Leaptodigital.com).