Never Miss a Lead

In the contracting business, the name of the game is speed to lead. Industry surveys show that 78% of jobs go to the contractor that responds first. How many leads are you losing because you were not able to respond before your competitors? This session will help you understand the timing of managing leads and point you to practical communication tools and processes you can use right away. In it, you’ll learn: 

Key Takeaways:

  • What your customers expect for response times 
  • How customer communication can make or break a deal 
  • How to capture more leads 
  • How to respond instantly across multiple platforms 

About the Speaker:

Laura Nelson

Laura Nelson has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. She is currently VP of Marketing at Signpost, following progressive roles with Broadly,, and Patch. Laura earned an MBA from the University of Michigan, where she focused on strategy and marketing, and a BFA at Carnegie Mellon University. She enjoys skiing, traveling, and art in her spare time, and is based in Signpost’s Denver office. 


About Signpost:

Signpost helps contractors improve their customer communication to create a seamless customer experience. With the Signpost app, contractors can respond instantly to incoming leads and customer requests, simplify communication across multiple platforms, and build credibility to boost online visibility and increase leads. Learn more how Signpost can be the backstop for your business and help you stand out online.



Topic: Never Miss a Lead
Hosted By: Madelyn Wightman
Start: Tuesday, May 31, 2022 02:00 PM
Duration: 1 hour 0 minutes
Current Timezone: America/New_York

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