Generating Social Proof in Your Business
On this episode of ProTalks, Danielle Basch sits down with Stephen Spence, Managing Director at Project Map It. The two chat candidly about why collecting social proof is so important in the digital age, how to build a digital portfolio for clients, and how to collect reviews from happy customers.Â
Episode: 004
Location: Columbia, MD
Guest: Stephen Spence
In This Episode
As Managing Director of Project Map It, Stephen Spence has a ton of insight on the ways that social proof impacts business performance in the digital age. He shares actionable tips for home improvement industry businesses for creating social proof for prospective customers by using your website, portfolios and reviews.Â
“Your website’s going to talk to more people than all of your sales reps combined. I don’t think a lot of contractors realize that or believe it, but it’s true.
We’re in a digital era these days. The people that contractors are presenting to are more millennials, younger people that were digital natives, so they’re on their phone literally going to your website and looking up your Google reviews in seconds.”Â
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